MARKETING + BRAND OPERATIONS
Strategic thinking. Hands-on execution.
When there’s important marketing work to be done and not enough time or expertise to tackle it, I step in and get it moving.
Sometimes you need strategy, sometimes you need execution. Most of the time, you need a little bit of both.
L Creative works with businesses, marketing teams, agencies and consultants on specific projects, busy seasons and ongoing work.
I can step into an existing strategy and execute it, take ownership of a project, or help figure out the right approach when the path isn't completely defined.
Where I step in:
Campaigns + Customer Marketing
Campaigns, launches, email programs and customer journeys.
Content + Digital
Content, copy, websites and landing pages.
Research + Insights
Customer, competitive and market research that helps inform what comes next.
Marketing Operations
Project ownership, workflow improvement and additional support where it’s needed most.
Why L CREATIVE?
I’ve spent more than two decades working across marketing, DTC, hospitality, communications and brand building, both in-house and alongside agencies and creative partners.
One thing I’ve learned is that there’s rarely a shortage of things a marketing team could be doing. The hardest part is knowing what deserves attention and where to focus your time and resources.
I bring the experience to see the bigger picture, the judgment to focus on what matters, and the willingness to get into the details and do the work.
Good marketing requires clear priorities and the ability to see them through. I help with both.
-Nicole Knoth, Founder
Testimonials
“I really enjoyed working with Nicole on a variety of marketing projects within the wine industry. She has a strong understanding of the wine consumer and brings a thoughtful, creative approach to every project. She is collaborative, organized and great at turning marketing ideas into engaging work that supports the brand and overall customer experience.”
Keiana Grima, Founder
Grima Designs
“Nicole is a master storyteller. She has a unique ability to step back, uncover what truly makes a brand special, and translate that into authentic, compelling marketing that resonates with consumers. She doesn't just tell people what a brand does, she helps them understand why it matters and how it fits into their everyday lives.
Her combination of creativity, authenticity, and strategic insight makes her an invaluable partner for any brand looking to strengthen its story and deepen customer engagement.”
Jennifer Oaks, Senior Manager | Direct-to-Consumer | Benziger & Imagery Family Wineries
“Having known Nicole for 17 years, I’ve had the pleasure of working alongside her in many capacities. From the first day we met at Clos du Val winery, I was impressed by her exceptional marketing skills and creative instincts.
Her attention to detail, talent for writing, and creative eye are perfectly complemented by her speed, efficiency, and proactive approach. Nicole has the ability to see what needs to be done and execute it with thoughtfulness, creativity, and operational excellence.”
Angelique Ball, General Manager
ONEHOPE Winery
What can I help you with?
Maybe it’s a campaign, email program, website update, research project or process that keeps getting pushed aside.
It’s time to get it moving.